Step Into A WhatsAppChat

A two day four city activation simultaneously held in NYC, London, São Paulo, and Delhi featuring lenticular lenses that make everything behind it disappear. The tech was used to highlight how not even WhatsApp can see whats in your chat bubbles. Each location’s elements were customized to make the experience feel culturally relevant and have unique local flair.

Role: WhatsApp Brand Producer
Director: Aramique Krauthamer
Production Company: M ss n g P eces
Agency: BBDO